
Ecosystem mapping
We facilitate a movement of movements
Why ecosystem mapping?
Responding to requests from our movements and funders, we began to tag and map organisations working in the climate action and climate justice space. This view enhances ecosystem insight by:
Increasing visibility of movements
Encouraging collaboration across movements
Identifying ecosystems and themes across movements
Identifying high-impact trends in climate movements
Why these tags?
This framework was inspired by Kate Raworth’s Doughnut Economics and Said Business School, with insight from our partner Vibrant Data Labs, and following user story iterations with support from university research departments.
ENVIRONMENTAL IMPACT
Air Pollution
Ozone layer depletion, ground-level ozone, particle pollution (or particulate matter), carbon monoxide, sulfur dioxide, and nitrogen dioxide, aerosols
Animal health & welfare
Welfare in captivity including agriculture/ animal husbandry, veterinary care, animal rights, zoonoses
Biodiversity loss
Species extinction, flora and fauna
Chemical pollution
Toxic pollutants in land, water, and air / persistent organic pollutants / heavy metals
Climate change
Greenhouse gas emissions
Conservation
Land Conservation, forests, habitat, natural heritage
Food systems & security
Big agriculture / GMOs, nutrition & hunger, regenerative agriculture
Waste
Plastic waste, animal agriculture waste / byproducts
Water
Oceans/saltwater, freshwater, water consumption & access to clean drinking water
SOCIAL IMPACT
Arts / Cultural & Social Heritage
Tangible culture (e.g. monuments, literature, art) / intangible culture (e.g. folklore, language, traditions)
Circular / Local Economy
Economic system aimed at eliminating waste and the continual use of resources. Circular systems employ reuse, sharing, repair, refurbishment, remanufacturing and recycling to create a closed-loop system. Economic activity builds and rebuilds overall system health.
Community Development incl. Cities / Urban
Sustainable development / resilience / public transport
Divestment
Divestment from fossil fuels, warfare, animal trafficking, and any destructive industry
Education
Literacy, attendance & graduation rates, school & non-formal education programs
Energy
Electricity access, access to clean cooking facilities & fuel, renewable energy
Gender
Political and economic representation, wage gap, safety
Human Health & Wellbeing
Under-five mortality, life expectancy, access to health care
Law & Litigation
Legal aid, climate litigation, animal rights legislation
Peace / Governance & Democracy
Strong institutions, political voice, voting, representation
Privacy
Personal, data / GDPR, security
Safety & Protection
Safety & protection from conflict, violence, terrorism, etc
Social Justice & Equity
Poverty, Corruption, Wealth Disparity
Work & Jobs
Unemployment, underemployment, vocational training, living wages
INDUSTRY
Agriculture
Farming, livestock / animal agriculture
Civic & Social
Education
Sector focus (not approach)
Emergency Services
Responding to natural disasters and conflict regions
Energy
Fossil fuels, renewable energy, energy efficiency & storage
Faith & Religion
Fashion & Textiles
Clothing, makeup, accessories, footwear
Finance, Economics & Banking
Asset management, banking, investment banking
Health
Health care, pharmaceuticals, hospitals, clinics
Housing / Real Estate & Built Environment
Construction, real estate, architecture
Human Resources / Recruitment
Insurance
Risk management
Legal & Regulatory
Sector focus (not approach)
Media & Communications
Media companies, newspapers, social media, telecoms, internet
Mobility & transportation
Logistics, travel, shipping, fleet management
Pharmaceuticals
Philanthropy
Sector focus (not approach)
Politics
Sector focus (not approach)
Popular Culture & Arts / Entertainment
Celebrities and influencers, arts incl. music
Public Relations
Practice of managing and disseminating information
Raw Materials & Commodities
Timber, minerals, etc.
Retail / Consumer Goods
All types of consumer goods
Sport
Teams & clubs, exercise, associations, tournaments,
Sustainability
Sector focus (not approach)
Tech & Internet Services
Software, hardware, information technology, cloud services, blockchain, e-commerce
Travel & Tourism
Domestic, international, for leisure, social or business purposes
Utilities
Amenity provision incl. water, sewage & telecommunications
ORGANISATION TYPE
For profit business or social enterprise
Of any size or geographical spread, generating profits
Government or multilateral organisation
Any level of government agency or governmental organisation made up of national governments
Network or alliance
Group of organisations or movements that do not have an independent legal structure
NGO / non-profit enterprise / charity / movements
Non-governmental organisation, non-profits, charitable organisations & movements active in social or humanitarian areas, incl. non-profit social enterprises
Private Individual
An individual person who may be affiliated with one or more entities or organisations but who is identifying as a private individual
Research institute / think tank
University, college, university-funded research, university grants incl. for profits non-associated to a university/college
APPROACH
Activism & campaigning
Direct action, demonstrations, protests
Education & awareness
Creating or delivering educational programs, raising awareness about specific issues.
Investment / funds & fundraising
Raising funds for other organisations, making donations, providing grants
Partnership & network building
Building connections between organisations, creating collaboration
Research & thought leadership
Conducting research, publishing reports and insights, conducting surveys
Service delivery & direct implementation
Providing a service/welfare activities to a population, on-the-ground delivery
Technical assistance & capacity building
Providing non-financial assistance through experts/specialists
SYSTEM CHANGE
Economic Systems / The Market
Social Systems / Civic Society
Political Systems / The State
GEOGRAPHIC FOCUS
Australia, New Zealand & the Pacific Islands
Central & South Asia
East & Southeast Asia
Europe
Latin America & the Caribbean
Middle East & North Africa
North America
Sub-Saharan Africa
United Kingdom
ADDITIONAL MARKERS
Audience Focus
Scale & Reach
Organisation Size
Target Impact Group
Decisive Seven Framework
Sustainable Development Goals